TUMI is a renowned Canadian luxury luggage brand that was established in 1975. The inspiration behind the brand’s name comes from a Peruvian symbol, which the founder became familiar with during his time in the Peace Corps in South America. In the 1980s, TUMI gained prominence in the industry through its introduction of cutting-edge, black-on-black ballistic nylon travel bags that were both stylish and highly functional. This rapid innovation propelled TUMI to its current position as a leader in the market.

While TUMI initially positioned itself solely as a travel brand, its identity has since evolved to embrace a broader lifestyle focus. Recognizing that the journey is not only about long-haul travel, but also encompasses the various moments in between, TUMI aims to cater to its customers’ needs throughout their daily lives. As the way people work and live changes, with more individuals now spending significant time working from home, TUMI remains committed to adapting and accommodating these shifting demands. Through understanding its customers’ desires and lifestyles, TUMI has identified the significance of fragrance in enhancing confidence and revitalizing individuals as they go about their day.

TUMI has expanded beyond its traditional offerings, branching out into the fragrance realm. As a designer fragrance brand, TUMI currently boasts a collection of five perfumes in its fragrance base. The brand’s fragrance journey commenced in 2020, and since then, new editions of its captivating scents have been introduced annually, with the latest being launched in 2022.