Tous is a reputable jewelry house that originated in Spain, specifically in Catalonia, in 1920. It was founded by Salvador Tous Blavi and his wife Teresa Ponsa Mas, with a primary focus on watch repair. Over time, their small workshop transitioned into a prominent jewelry brand.
In 1965, Salvador Tous, the son of the founder, married Rosa Oriol, a union that played a significant role in shaping the company’s success. Combining their talents, experience, and creativity, they propelled the jewelry business forward. It was in 1985 that Rosa Oriol, drawing inspiration from a teddy bear she encountered during her travels, designed the iconic “bear” motif, which would become synonymous with the Tous brand. This bear symbol, believed to bring good luck, has since become a staple in their collections.
Remaining true to its roots, Tous has continued to operate as a family business. Salvador and Rosa’s four daughters—Rosa, Alba, Laura, and Marta—have all joined the company between 1987 and 1992, further enriching its legacy.
Today, Tous boasts an extensive international presence, with more than 380 stores across 45 countries and five continents. In addition to its renowned jewelry, Tous has diversified its product offerings to include a range of baby and children’s gear, handbags, small accessories, fragrances, and cosmetics.
The introduction of fragrances and cosmetics came in 2002 when Tous partnered with Spanish fragrance company Perfumes y Disenos. The inaugural fragrance, Tous Eau de Toilette for Women, was uniquely presented with a bottle topped by the famous Tous bear cap. Many fragrances within the collection incorporate the signature bear logo in their packaging or bottle design.
Tous has made a significant impact on the fragrance industry, with 48 perfumes in their fragrance base. These captivating scents have been masterfully crafted by renowned perfumers, including Daphné Bugey, Nicolas Beaulieu, Nathalie Lorson, Sonia Constant, Sophie Labbe, Mathilde Bijaoui, Fabrice Pellegrin, Corinne Cachen, Veronique Nyberg, Violaine Collas, Benoist Lapouza, Olivier Cresp, Dominique Ropion, Domitille Michalon Bertier, Christian Alori, Christine Nagel, Shyamala Maisondieu, Michel Girard, Stephanie de Saint-Aignan, Richard Fraysse, Mark Buxton, Vincent Schaller, Alienor Massenet, Juliette Karagueuzoglou, Gilles Romey, Véronique Nyberg, Pierre Wargnye, Vincent Salaire, Elise Benat, and Ane Ayo. These collaborations have resulted in an impressive fragrance repertoire that showcases the brand’s commitment to quality and innovation.
With its rich history, global footprint, and diverse product offerings, Tous continues to capture the hearts of jewelry and fragrance enthusiasts alike.
More More Pink by Tous is an exquisite Floral Fruity scent curated for the modern woman. Freshly introduced to the market in 2023, More More Pink is a testament to…
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Your Moments by Tous is an exquisite Chypre Floral fragrance crafted exclusively for women. This captivating fragrance was introduced to the world in the year 2018, embodying an enchanting blend…
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Tous In Heaven Him, created by the distinguished perfumer Alienor Massenet, is an exquisite Aromatic Fougere fragrance meticulously designed for men. Its initial release took place in the year 2008.…
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Tous Man Chill by Tous is an invigorating and aromatic fragrance specifically designed for the modern man. Launched in 2022, this extraordinary fragrance is the brainchild of the talented perfumer,…
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Tous Gems Party by Tous is an exquisite Floral Fruity Gourmand fragrance curated exclusively for women. Released in 2021, this fragrance is a testament to the expertise of perfumer Corinne…
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The Origin Eau de Toilette for women, created by Tous, is an exquisite Floral Woody Musk fragrance that was introduced in the year 2020. Renowned perfumer Mathilde Bijaoui is the…
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Love Moments by Tous is an exquisite Floral Woody Musk fragrance specifically designed for women. It made its debut in the year 2014, capturing the hearts of fragrance enthusiasts around…
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Tous L’Eau Eau de Toilette, crafted by renowned perfumer Daphné Bugey, is a captivating fragrance designed exclusively for women. Released in 2011, Tous L’Eau Eau de Toilette exudes a delightful…
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Tous Garden Edition by Tous is a fragrance that falls under the Floral Woody Musk category, catering specifically to women. Its initial release occurred in 2014, with the renowned perfumer,…
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Tous L’Eau Eau de Parfum, created by renowned perfumer Nathalie Lorson, is a delightful Floral Woody Musk fragrance designed specifically for women. Its exquisite formulation was launched back in 2011,…
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Tous L’Eau Eau de Parfum by Tous is an exquisite Floral Woody Musk fragrance designed exclusively for women. It made its grand debut in the year 2011, captivating the hearts…
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Tous In Heaven Her, created by Vincent Schaller, is a remarkable Chypre Fruity fragrance specifically designed for women. Its delightful composition was initially introduced to the market in 2008. This…
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Tous In Heaven Her, created by Tous, is an exquisite Chypre Fruity fragrance curated specifically for women. Introduced to the world in 2008, this fragrance is a true masterpiece. Crafted…
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Violet by Tous is an exquisite Floral Green fragrance tailored specifically for women. This captivating scent was gracefully introduced to the world in 2005. Masterfully crafted by the esteemed perfumer,…
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Summer by Tous is an exquisite floral fragrance specifically designed for women. This captivating scent was introduced to the market in 2006, ensuring a beautiful, long-lasting experience. The top notes…
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Summer by Tous is a luxurious floral fragrance designed exclusively for women. Its debut in 2006 marked the start of a captivating olfactory journey. The fragrance opens with a refreshing…
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LoveMe by Tous is an exquisite Floral Fruity fragrance that appeals to both women and men. This captivating scent made its debut in 2020 and was skillfully crafted by the…
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LoveMe by Tous is an exquisite Floral Fruity fragrance that caters to both women and men. This captivating fragrance was introduced to the market in 2020 and has garnered praise…
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LoveMe The Emerald Elixir, created by Tous, is an exquisite perfume embodying a captivating blend of Amber and Floral essences, specially crafted for women of discerning taste. This fragrance is…
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1920 The Origin is a remarkable fragrance for men, exuding a captivating blend of woody and spicy notes. This exquisite scent was introduced in 2017, skillfully crafted by the renowned…
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Tous L’Eau pour le Corps by Tous is a beautifully crafted fragrance that falls under the category of Floral Woody Musk, designed specifically for women. This exquisite scent was first…
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LoveMe The Onyx Parfum, a fragrance for women, is an exquisite Amber Floral scent. This captivating perfume was introduced to the market in 2021. The talented perfumers behind LoveMe The…
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Your Powers by Tous is an exquisite Floral Fruity Gourmand fragrance curated specifically for women. Crafted with utmost precision, this fragrance is a testament to modern sophistication and elegance. Unveiled…
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Happy Moments by Tous is an exquisite Floral Fruity Gourmand fragrance designed specifically for women. This sensational fragrance made its debut in 2015, curated by the talented perfumer Sophie Labbe.…
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Tous L’Eau pour le Corps, developed by Tous, is an exquisite Floral Woody Musk perfume designed for women. Its creation dates back to the year 2011, with the talented perfumer…
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Your Powers by Tous is an exquisite Floral Fruity Gourmand fragrance crafted exclusively for women. This exceptional scent is a recent addition to the world of perfumes, making its debut…
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Tous presents The Luminous Gold, an exquisite Chypre fragrance designed exclusively for women. This opulent creation made its debut in 2019, showcasing the expertise of perfumer Ane Ayo. Delighting the…
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Metallic by Tous is an exquisite floral fragrance crafted exclusively for women. Its mesmerizing composition was expertly developed and introduced to the world in the year 2008. The mastermind behind…
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