AM PARFUMS, a division of the UGIT company, is a renowned fragrance creation expert. With over fifteen years of experience in the fine fragrance industry, our French group has established a strong international reputation. We take pride in exclusively distributing our AM PARFUMS creations in the Gulf and Maghreb regions, along with Eastern Europe and France, through esteemed perfume outlets and select prestigious beauty salons.

In our pursuit of expanding our product portfolio, we launched THE FRAGRANCE HOUSE in 2017. This brand is dedicated to offering truly exceptional fragrances, and its collection exclusively consists of extracts, emphasizing its luxurious positioning. Keeping our commitment to maintaining the highest quality, we collaborate with a fully French production chain. This ensures that our perfumes embody excellence, thanks to the expertise and creativity of our talented perfume designers. We meticulously select raw materials according to the most demanding standards, formulate our products in a factory located in Grasse – the birthplace of certain fragrance notes, and opt for predominantly handcrafted packaging.

To better cater to the preferences and desires of our customers, we invest time in understanding the markets where our perfumes are sold. By gaining insight into local tastes, customer preferences, and emerging trends, we are able to create contemporary scents that offer an absolute pleasure to wear. Our dedication to quality and customer satisfaction often leads to a strong bond between our customers and our perfumes, as they become a timeless choice, transcending fleeting fashion trends.

The Fragrance House represents an exciting addition to the fragrance industry. Designed with care and attention to detail, it boasts a collection of six perfumes, all introduced in 2017.