Rochas

Rochas originated as a distinguished French fashion house, established by Marcel Rochas in 1925. For nearly three decades, from 1925 to 1953, Marcel Rochas showcased pioneering clothing designs that harmonized contemporary visions with time-honored feminine silhouettes. Recognizing the evolving requirements of women in the early to mid-20th century, Rochas revolutionized fashion with innovations such as the introduction of 2/3-length coats and skirts featuring pockets. Additionally, Rochas introduced the iconic “mermaid” dress, which continues to inspire modern women’s attire today. Expanding its repertoire, Rochas ventured into the world of fragrances, debuting a trio of perfumes—Avenue Matignon, Air Jeune, and Audace—in 1934. Although the perfumes were temporarily discontinued during World War II, the enduringly popular classic Femme fragrance was launched in 1943, cementing its status as a perennial best-seller. Rochas ingeniously implemented cross-selling strategies, successfully marketing lipstick and stockings as complementary accessories to the Femme fragrance. The company unveiled its inaugural men’s fragrance, Moustache, in 1949. Rocas’ fragrance and cosmetics division prospered significantly, ultimately leading to the closure of its haute couture division in 1953, following Marcel Rochas’ demise in 1955. Helene Rochas, Marcel’s young widow, assumed leadership of the company at the tender age of 30, transforming Rochas into a multi-million-dollar enterprise before eventually selling it in 1971. The company subsequently underwent multiple ownership changes throughout the latter half of the 20th century. Notably, Helene Rochas returned as a consultant from 1984 to 1989. Procter & Gamble acquired Rochas in 2003 and subsequently resurrected the fashion division, appointing Olivier Theyskens as its director from 2003 to 2006. After a two-year hiatus, the fashion division relaunched in 2008, spearheaded by its current creative director, Marco Zanini. While Rochas continues to prioritize fragrances, it boasts a dedicated in-house perfumer, Jean-Michel Duriez, since 2008. The esteemed designer Rochas boasts an extensive repertoire of 77 perfumes within our fragrance base. As an established perfume house steeped in history, Rochas’ earliest creation harkens back to 1944, with the most recent addition being introduced in 2023. Collaborating with renowned perfumers such as Jacques Cavallier, Marcel Rochas, Jean-Claude Ellena, Edmond Roudnitska, Michel Almairac, Amandine Clerc-Marie, Nicolas Mamounas, Roger Pellegrino, Jean-Michel Duriez, Anne Flipo, Christopher Sheldrake, Alberto Morillas, Quest, Olivier Cresp, Paul Guerlain, Bruno Jovanovic, Guy Robert, Natalie Gracia-Cetto, Sonia Constant, Shyamala Maisondieu, Nadege le Garlantezec, Thérèse Roudnitska, Theresa Roudnitska, and Maurice Roucel, Rochas continues to captivate fragrance enthusiasts worldwide.

  • Main Activity: Fashion
  • Parent Company: Inter Parfums

Designer of:

Globe Rochas

Globe, a creation by Rochas, presents a sophisticated Leather fragrance tailored for men. This exquisite scent made its debut in 1990, under the expert guidance of perfumer Jean-Claude Ellena. Each…

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Madame Rochas Rochas

Madame Rochas, created by Rochas, is an exquisite Floral Aldehyde fragrance intended for the modern woman. Its captivating aroma was first introduced to the world in 1960, under the artistic…

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Tocade Rochas

Tocade, a fragrance for women created by Rochas, embodies the essence of an Amber Floral scent. It was first introduced to the market in 1994, with the talented nose of…

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Mousseline Rochas

Mousseline by Rochas is an esteemed fragrance specifically crafted for women. It was introduced to the world in the year 1946, leaving an indelible mark on the perfume industry. The…

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Absolu Rochas

Absolu by Rochas is an exquisite fragrance crafted to cater to the sophisticated tastes of women. Introduced in 2002, this Amber Woody fragrance is defined by its luxurious blend of…

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Rochas Man Rochas

Rochas Man, created by the renowned perfumer Maurice Roucel, is an exceptional Woody Spicy fragrance specially designed for the modern man. Introduced in 1999, this captivating scent offers a unique…

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Eau de Rochas Escapade Au Soleil Rochas

Eau de Rochas Escapade Au Soleil, created by Rochas, is an enchanting floral fragrance designed specifically for women. This fragrance made its debut in 2020, captivating wearers with its delightful…

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Byzance EDT 2017 Edition Rochas

Introducing the alluring Byzance EDT 2017 Edition by Rochas, a sophisticated fragrance designed exclusively for women. Captivating and timeless, Byzance EDT 2017 Edition was carefully crafted and brought to life…

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Reflets d’Eau de Rochas Rochas

Reflets d’Eau de Rochas, created by the esteemed house of Rochas, is a fragrance designed specifically for women who appreciate the delicate balance of floral and fruity notes. Introduced to…

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Lumiere Intense Rochas

Lumiere Intense, crafted by the esteemed house of Rochas, is an exquisite Floral fragrance designed to captivate both women and men.

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Lumiere Original Rochas

Lumiere Original by Rochas is an exquisite amber fragrance designed exclusively for women. It made its debut in the year 1984 and was masterfully crafted by the talented perfumer, Nicolas…

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Moustache Eau de Toilette Concentree Rochas

Moustache Eau de Toilette Concentree, crafted by the esteemed house of Rochas, presents an exquisite Aromatic Fougere fragrance exclusively tailored for men. Its prestigious debut took place in the year…

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Eau de Rochas Fraiche Rochas

Eau de Rochas Fraiche, created by the renowned nose Jean-Michel Duriez, is an exquisite fragrance crafted specifically for women. This enchanting scent made its debut in 2010, captivating perfume enthusiasts…

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Macassar Rochas

Macassar by Rochas is an exquisite fragrance crafted exclusively for the discerning gentleman. This iconic scent made its debut in 1980, leaving a lasting impression on men who appreciate the…

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Mademoiselle Rochas Eau de Toilette Rochas

Mademoiselle Rochas Eau de Toilette, crafted by the renowned fragrance house Rochas, is an exquisite Floral Fruity scent specially designed for the modern woman. This captivating fragrance made its debut…

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Tocade 2013 Rochas

Tocade 2013 by Rochas is an exquisite Amber Floral fragrance created specifically for women. This timeless masterpiece was unveiled to the world in 2013, captivating the senses with its remarkable…

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Eau De Rochas Escapade Tropicale Rochas

Eau De Rochas Escapade Tropicale, a captivating fragrance for women, embodies a delicate fusion of floral and fruity notes. This exquisite fragrance was introduced by Rochas in 2018, showcasing the…

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Byzance Rochas

Byzance, a fragrance for women by Rochas, exudes a captivating blend of amber and spice. Introduced in 1987, Byzance was a collaborative creation by the esteemed perfumers Nicolas Mamounas and…

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