Régime des Fleurs is a luxury brand that embraces the profundity and beauty found in flowers. Inspired by the timeless words of Siddhārtha Gautama, who recognized the transformative power of a single flower, the brand seeks to elevate consciousness and promote healing through its creations. Founded in 2013 by Alia Raza and Ezra Woods, Régime des Fleurs blossomed from their shared passion for flowers and love for perfume.

It all began with their personal experimentation, as Raza and Woods combined exquisite natural flower extractions to craft unique scents. Throughout this process, they discovered a wealth of shared references and fascinations, including a nostalgia for the vibrant aesthetic of the early 1990s, a deep connection to the opulence of the Ancien Régime exemplified by the Château de Versailles, and a profound interest in the allegorical insights found in Classical mythology. These elements fueled the creative exchange that ultimately gave birth to Régime des Fleurs.

In February 2014, Régime des Fleurs unveiled its debut collection, consisting of six perfumes divided into three tiers: the Lyrics, the Ballads, and the Epic. Since then, the brand has continued to flourish, now offering an extensive range of 33 fragrances. Each fragrance is a collaborative effort between distinguished perfumers such as Dominique Ropion, Alia Raza, Mathieu Nardin, Ezra Woods, Jérôme Epinette, Mark Sage, and Pierre Negrin.

With its commitment to exceptional craftsmanship and exquisite botanical compositions, Régime des Fleurs has established itself as a prominent player in the fragrance industry. Embracing the power of flowers to captivate the senses and evoke a sense of transcendence, the brand continues to push the boundaries of olfactory artistry, enticing fragrance enthusiasts worldwide with its remarkable creations.