Pauline Rochas comes from a rich heritage in the world of perfume. Her grandfather, Marcel Rochas, was the creator of the renowned Femme fragrance, which was dedicated to his wife and muse, the legendary Hélène Rochas. Hélène, a visionary with a significant impact on art, culture, and fashion, greatly influenced Pauline during her upbringing. As a young girl, Pauline had the privilege of accompanying her grandmother to events such as ballets and operas, where she had the opportunity to meet extraordinary artists.

In addition to the influence of her grandmother, Pauline’s summers were spent in a breathtaking location – her maternal grandmother’s house on the French Riviera, near Pierre Cardin’s Palais Bulles. This idyllic setting was adorned with beautiful mimosas, midnight datura, jasmine, gardenias, and eucalyptus trees, creating a lush garden where nature thrived. The mesmerizing scent of the Mediterranean Sea breeze added the final touch to this enchanting atmosphere, leaving a lasting imprint on Pauline’s memory. This integration of nature, fragrance, and personal experience became an integral part of Pauline’s heritage.

Pauline’s passion for perfume lies in its ability to transport and immerse individuals in new sensory worlds while also connecting them to their roots. She believes that fragrance has the power to transform and heal, which is evident in her creations, The 7 Collection and The Cherished Connection. These fragrances not only exude luxury but also cultivate a sense of well-being, allowing individuals to embrace their authentic selves.

Pauline Rochas is a new fragrance brand that made its debut in 2020. Designer Pauline Rochas has developed a range of nine unique perfumes, all of which expertly crafted in collaboration with perfumers Yann Vasnier, Patricia Choux, and Luca Maffei.