Kemwan, a company established in 1997, ventured into the fragrance industry in 2009 with the introduction of their esteemed perfume brand, Parfums Jabrane & Fenaoui. Anchored by the visionary minds of A. Jabrane and A. Fenaoui, the brand aims to personify their distinct identity. Drawing inspiration from their vivid recollections of the diverse tapestry that is the Moroccan landscape, as well as the captivating aromas emanating from the traditional Riads, the founders sought to weave their cherished cultural elements into each fragrance.

Their fondness for the exquisite calligraphy art that graced their parents’ homes, a revered artistic tradition in their culture, laid the foundation for the profound influence it has on Parfums Jabrane & Fenaoui’s fragrances and packaging. Embracing this timeless art form, the company’s perfumes pay homage to its beauty and serve as conduits for narrating the founders’ cherished memories.

As a burgeoning fragrance brand, Parfums Jabrane & Fenaoui has quickly garnered attention. Designer Parfums Jabrane & Fenaoui boasts an impressive fragrance base, with two distinct perfumes launched in 2010.