O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Quasar Next Wakanda Forever, crafted by O Boticário, introduces an exhilarating Aromatic Fougere fragrance exclusively designed for discerning gentlemen. This remarkable creation represents an exciting addition to the world of…
Read More
Fresh Season is an exquisite citrus fragrance designed for both women and men, brought to you by the prestigious brand O Boticário. This invigorating scent was introduced to the market…
Read More
Connexion Urban, created by renowned perfumer Hernan Fígoli, is a captivating Woody Aromatic fragrance designed specifically for men. Launched in 2011, this exceptional scent showcases the elegance and sophistication that…
Read More
One of Us by O Boticário is an exquisite Citrus Aromatic fragrance designed for the sophisticated woman. This timeless fragrance was initially introduced in 1997, capturing the hearts of many…
Read More
Samurai, a fragrance for men crafted by O Boticário, exudes the elements of a Chypre scent. Originally introduced during the remarkable era of the 1980s, Samurai carries a captivating essence…
Read More
Nativa SPA Violeta Senses by O Boticário embodies the elegance and charm of a Floral Fruity Gourmand fragrance, specially crafted for women. The captivating aroma begins with the luscious blend…
Read More
Shopie Miraculous by O Boticário is a sophisticated Floral Fruity Gourmand fragrance meticulously crafted for women seeking an exquisite olfactory experience. This luxurious scent made its debut in 2020, bearing…
Read More
Uomini by O Boticário is an exquisite Aromatic Green fragrance designed specifically for men. This exceptional scent was introduced to the world in 1996 by the talented perfumers Verônica Casanova…
Read More
Sophie Moana, presented by O Boticário, is an exquisite Floral Fruity perfume crafted exclusively for women. The fragrance made its debut in 2021, under the creative expertise of perfumer Sophie…
Read More
Águas de Lavanda & Lima da Pérsia by O Boticário is an exquisite fragrance designed specifically for women. Combining the refreshing aromas of citrus and the delicate scent of lavender,…
Read More
Limão & Patchouli by O Boticário is a sophisticated Floral Green fragrance that caters to both women and men. This exquisite scent was introduced in 2016, capturing hearts with its…
Read More
Egeo Bomb For Her Caramel by O Boticário is an exquisite fragrance designed exclusively for women. This captivating scent, introduced in 2017, showcases a perfect blend of amber and vanilla,…
Read More
Anni Sweety, a captivating creation by O Boticário, is a splendid Floral Fruity scent designed exclusively for women. This exquisite fragrance made its debut in 2019, captivating the senses with…
Read More
Petit Sophie Magic, crafted by O Boticário, is an exquisite Floral Fruity fragrance designed especially for women.
Read More
Egeo Choc Berry by O Boticário presents itself as an enticing Amber Floral fragrance that appeals to both women and men. With its introduction happening in 2022, this fragrance represents…
Read More
The Body Splash Floratta Rose, created by O Boticário, is a captivating and refined floral fragrance meticulously designed for the modern woman. Its introduction to the market in 2021 marked…
Read More
Intense by O Boticário is an exquisite fragrance designed specifically for women and falls under the Amber Floral olfactory category. Its remarkable debut in the market occurred in 2015, capturing…
Read More
Acqua Frescor das Folhas by O Boticário exudes an enchanting and invigorating aromatic fougere fragrance, suitable for both women and men. The composition begins with refreshing top notes of green…
Read More
Tuareg, created by O Boticário, is an unparalleled Aromatic Fougere fragrance catering specifically to the male demographic. It made its debut in the year 1993, capturing the essence of timeless…
Read More
Capricho Vintage by O Boticário is an exquisite Floral Fruity fragrance created specifically for women. This captivating fragrance was first introduced to the market in 2012 and was expertly crafted…
Read More
Introducing Zaad Exclusive, a captivating Amber Woody fragrance exclusively created for men by O Boticário. This esteemed scent made its debut in 2012, and its remarkable composition was masterfully crafted…
Read More
Egeo Red, crafted by O Boticário, is an exquisite Floral Woody Musk fragrance created to captivate both women and men. With its release in 2018, this scent has quickly become…
Read More
Floratta in Rose Amour, created by O Boticário, exudes an alluring blend of floral and amber notes, making it an exceptional choice for women. This captivating fragrance made its debut…
Read More
Malbec Ultra Bleu, developed by O Boticário, exudes an alluringly woody and aromatic essence specially crafted for gentlemen. With its recent introduction in 2022, this fragrance offers a refreshing and…
Read More
Banho de Sorte, created by renowned fragrance brand O Boticário, is an invigorating and captivating aromatic fragrance designed exclusively for women. Its unique composition was carefully crafted to immerse the…
Read More
B. Urban Ballet by O Boticário is an exquisite Floral Woody Musk fragrance curated specifically for women. It made its debut in the year 2016, masterfully crafted by the renowned…
Read More
Insensatez, created by O Boticário, is a captivating fragrance that seamlessly blends floral and fruity notes, appealing to both women and men. Introduced in 1995, this exquisite scent was crafted…
Read More
Egeo Dolce by O Boticário is a captivating Floral Fruity Gourmand perfume designed exclusively for women. Introduced in 2007, this fragrance was skillfully crafted by the renowned perfumer, Frank Voelkl.…
Read More
Viagem Encantada by O Boticário is a fragrance designed exclusively for women, belonging to the Floral Fruity Gourmand family. Its enchanting aroma captures the essence of a delightful journey, transporting…
Read More
Make B. Gold by O Boticário is an exquisite Amber Floral fragrance meticulously crafted for women. This fragrance, unveiled in 2021, exudes a timeless elegance that captivates the senses. The…
Read More