O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
B. Barroco Tropical, created by the renowned brand O Boticário, is an exquisite Chypre Fruity fragrance designed exclusively for women. Its inaugural release took place in the year 2014, showcasing…
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Secret Blooming, created by renowned perfumer Fabrice Pellegrin, is an exquisite floral fragrance designed for both women and men. Introduced in 2021 by O Boticário, this captivating scent showcases a…
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Connexion My Way by O Boticário is an exquisite fragrance designed specifically for distinguished gentlemen. This captivating scent, released in 2013, belongs to the Woody Spicy fragrance family, embodying sophistication…
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Musk, created by the renowned brand O Boticário, is an exquisite Floral Woody Musk fragrance that captures the essence of femininity. Introduced to the market in 1994, Musk has continued…
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Rio que Vibra by O Boticário is an exquisite Aromatic Fougere fragrance designed specifically for men. This remarkable fragrance was first introduced to the market in 2014, captivating the senses…
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Triumph by O Boticário is an exquisite fragrance designed specifically for men. This aromatic fougère scent was introduced in 2001, captivating the senses with its alluring blend of notes. The…
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Rio que Encanta by O Boticário is a captivating fragrance that caters to both women and men, with its delightful blend of floral and fruity notes. This enchanting fragrance was…
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Cuide-se Bem Jardim de Sol by O Boticário is a fragrance that embodies the essence of a blooming garden under the sun, designed to capture the hearts of women. With…
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Coffe Lucky Woman, developed by O Boticário, is an exquisite amber fragrance crafted exclusively for women. This captivating scent made its grand debut in 2021. The fragrance begins with invigorating…
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Connexion Urban by O Boticário embodies an exquisite blend of woody and aromatic notes, making it a captivating fragrance for men. Introduced in 2011, this fragrance was created by the…
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Kalanit, a fragrance designed exclusively for women, was introduced to the market in the year 1992 by O Boticário. Its unique composition combines a captivating blend of carefully selected top,…
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Portinari, proudly crafted by O Boticário, is an exquisite Woody Aromatic fragrance specifically designed for men. This refined scent made its debut in 1998, a creation brought to life through…
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Coffee Man Sense by O Boticário is a sophisticated fragrance specifically designed for men. Launched in 2020, this aromatic woody scent is the creation of renowned perfumers Hernan Fígoli and…
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Sophie Hello, created by O Boticário, is an exquisite Floral Fruity fragrance crafted exclusively for women. Its captivating aroma was first introduced in 2018, promising to enchant the senses and…
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Limão & Patchouli by O Boticário is an exquisite Fragrance for both women and men. With its launch in 2016, this Floral Green scent enthralls the senses and creates a…
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Quasar Brave, a captivating fragrance for men by O Boticário, exudes a refreshing blend of woody and aromatic notes. Introduced in 2019, this fragrance was artfully crafted by the talented…
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Egeo Bomb For Her Caramel, created by O Boticário, is an exquisite amber vanilla fragrance specifically designed for women. This captivating scent was introduced to the market in 2017, delighting…
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Petit Sophie Magic, crafted by O Boticário, unveils a captivating Floral Fruity fragrance catering to the discerning tastes of women.
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Connexion My Way by O Boticário is an exquisite fragrance for men that falls under the Woody Spicy category. This captivating scent was initially introduced in 2013 and has since…
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Matcha, created by Marilia Zavisas Duarte, is an exquisite Aromatic Green fragrance introduced by O Boticário in 2020. This captivating scent is designed to be enjoyed by both women and…
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Linda Summer, crafted by O Boticário, is an exquisite Floral Fruity fragrance exclusively designed for women. Its debut graced the fragrance market in 2016, captivating the senses of discerning women…
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Egeo Vanilla Vibe, a fragrance by O Boticário, offers a captivating and alluring scent suited for both women and men. This Amber Spicy fragrance made its debut in 2020, meticulously…
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Musk, created by O Boticário, is an exquisite fragrance that falls under the Floral Woody Musk category, designed specifically for women. This captivating scent was first introduced to the market…
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B. Urban Ballet by O Boticário is an exquisite Floral Woody Musk fragrance designed specifically for women. This remarkable scent was introduced to the market in 2016, with its creation…
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Rio que Vibra by O Boticário is an exquisite Aromatic Fougere fragrance specifically designed for the modern man. Its enchanting scent was introduced to the market in the year 2014,…
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Celebrate Your Strength by O Boticário is an exquisite Aromatic Fougere fragrance designed specifically for men. Introduced in 2021, this captivating scent was skillfully crafted by the talented perfumers Clito…
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Coffee Woman Passione by O Boticário is an exquisite fragrance designed exclusively for women, boasting an irresistible blend of Amber and Vanilla. Introduced to the market in 2013, this fragrance…
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Vetiver Brasil, a creation by the esteemed brand O Boticário, is a sophisticated and invigorating fragrance tailored for the modern man. With its woody aromatic composition, this fragrance is designed…
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Floratta in Silver is a sophisticated and captivating Floral Green fragrance specifically designed for women. Introduced into the market by O Boticário in the year 2000, this fragrance has quickly…
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Coffe Lucky Woman, created by O Boticário, is an exquisite amber fragrance designed exclusively for women. This captivating scent made its debut in 2021, capturing the essence of sophistication and…
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