O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Liz by O Boticário represents a captivating Floral Woody Musk fragrance exclusively designed for women. It was introduced to the market in the year 2020, perfected by the talented nose…
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Cuide-se Bem Boa Noite by O Boticário is an exquisite fragrance designed specifically for women, blending delicate floral and woody musk accords. Introduced to the market in 2021, this fragrance…
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Cuide-se Bem Boa Noite, created by renowned fragrance brand O Boticário, is an exquisite Floral Woody Musk fragrance crafted specifically for the modern woman. This luxurious scent made its debut…
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Ravel, a fragrance for women by O Boticário, embodies the essence of Floral Green notes. This exquisite fragrance made its debut in 1992, captivating the senses with its timeless appeal.
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Ravel, the exquisite offering by O Boticário, is a fragrance that belongs to the Floral Green family, specifically designed for the refined taste of women. Introduced to the market in…
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Alchemists Iris, created by the renowned fragrance brand O Boticário, embodies an enchanting blend of floral essences suitable for both men and women. This captivating fragrance was introduced to the…
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Alchemists Iris, created by O Boticário, is a captivating floral fragrance suitable for both women and men. Introduced in 2020, this exquisite scent was masterfully crafted by perfumer Natalie Gracia-Cetto.…
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Royal Plum by O Boticário is an exquisite Floral Woody Musk fragrance specifically designed for women. With its launch in 2019, this scent embodies a perfect harmony of elegant notes…
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Egeo Sex Education by O Boticário is an exquisite fragrance crafted for women, boasting an enticing blend of floral, fruity, and gourmand notes. This innovative scent was recently introduced in…
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Capricho Dancing, created by O Boticário, is an exquisite fragrance designed exclusively for women. Introduced in 2020, this masterpiece encompasses the essence of an enchanting amber floral scent. At the…
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214 Rose Magnifique, created by the renowned fragrance house O Boticário, is a captivating floral scent designed exclusively for women. Introduced in 2019, this exquisite fragrance is a testament to…
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Floratta in Gold by O Boticário is an exquisite Floral Fruity fragrance exclusively designed for women. Its creation dates back to the year 2001, under the masterful craftsmanship of the…
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Floratta Forever Love by O Boticário is an exquisite Floral Green fragrance curated especially for women. Introduced in 2014, this captivating scent is a result of the creative genius of…
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Floratta Forever Love, created by renowned perfumer Verônica Casanova, presents a captivating blend of floral and green notes, making it a delightful fragrance for women. Released in 2014, this enchanting…
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214 Golden Gardênia by O Boticário is an exquisite fragrance designed exclusively for women who appreciate the allure of amber floral scents. This enchanting fragrance was introduced to the market…
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Cuide-se Bem Morango e Leite by O Boticário is a floral fruity gourmand fragrance for women. It was first introduced in 2017 and skillfully crafted by the talented perfumers, Eurico…
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Cuide-se Bem Morango e Leite, created by fragrance experts Eurico Mazzini and Magali Lara, is an exquisite Floral Fruity Gourmand fragrance designed specifically for women. Launched in 2017, this fragrance…
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The fragrance Spirit of Flowers by O Boticário is a sophisticated floral scent designed for women. Introduced in 1993, this fragrance encompasses a delightful combination of top notes including floral,…
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Malbec by O Boticário is an exquisite fragrance designed specifically for men who embrace sophistication and elegance. With its launch in 2004, this timeless scent continues to captivate individuals who…
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Insensatez Louca by O Boticário is a captivating Woody Floral Musk fragrance designed to exude elegance for both women and men. This remarkable fragrance was introduced to the market in…
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Insensatez Louca, a fragrance crafted by O Boticário, embodies the elegance of a Woody Floral Musk composition suitable for both women and men. This captivating scent made its debut in…
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Acqua Madeira by O Boticário exudes an alluring and sophisticated air with its woody aromatic composition designed exclusively for women. This captivating fragrance made its entrance into the perfume scene…
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Alchemists Rose, an exquisite creation by O Boticário, is a captivating floral fragrance designed for both women and men. This remarkable scent was introduced to the world in the year…
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Alchemists Rose, an exceptional creation by O Boticário, presents a captivating floral fragrance suitable for both women and men. This exquisite scent made its debut in 2020 under the skillful…
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Uomini Black, crafted by the esteemed perfume house O Boticário, is an exquisite fragrance designed specifically for the sophisticated man. Its debut came in the year 2006, under the expertise…
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Uomini Black by O Boticário is an exquisite fragrance specifically created for the modern man. Its unique blend of notes evokes a sense of elegance and masculinity, making it a…
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Linda Inspiração, a fragrance for women by O Boticário, embodies the essence of floral and fruity notes. Introduced to the market in 2013, Linda Inspiração was meticulously crafted by a…
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Carpe Diem, the renowned fragrance by O Boticário, is a captivating Floral Fruity scent designed exclusively for women. Introduced to the world in the year 2000, Carpe Diem has since…
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Carpe Diem, a fragrance for women offered by O Boticário, epitomizes a captivating blend of floral and fruity notes. Introduced in 2000, this scent opens with a refreshing composition of…
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Malbec Gran Reserva 2004, crafted by renowned perfumer Napoleão Bastos, is a sophisticated and timeless amber fragrance designed specifically for men. This revered scent was introduced to the world in…
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