O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Annete by O Boticário is an exquisite floral fragrance designed specifically for women. It first made its debut in 1984, captivating the senses with its timeless charm. The top notes…
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Floratta My Blue by O Boticário is an exquisite Floral Woody Musk fragrance designed specifically for the modern woman. With its recent launch in 2022, this fragrance is fresh, captivating,…
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Nativa Spa Delícias de Um Encontro Apaixonante by O Boticário is a sophisticated Amber Floral fragrance created exclusively for women. This exquisite fragrance was first introduced in the year 2014,…
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O Boticário’s Egeo Hot Pepper presents an enticing aromatic spicy fragrance tailored for the modern man. Introduced in 2010, this captivating scent was artfully created by the skilled nose of…
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Coffee Man Seduction by O Boticário is an exquisite Amber Spicy fragrance designed exclusively for the modern man. Its alluring composition was first introduced to the market in 2011, captivating…
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Fleur, developed by renowned fragrance brand O Boticário, is an exquisite Floral Woody Musk scent crafted exclusively for women. This exceptional fragrance was first introduced to the market in 2003,…
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Nativa SPA Guaraná Senses by O Boticário is an exquisite Floral Fruity fragrance designed specifically for women. Its creation dates back to the year 2012, with the renowned perfumer Cláudio…
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Coffee Woman Sense by O Boticário is an exquisite fragrance designed exclusively for women. It presents a captivating blend of amber and spice, creating a scent that is both alluring…
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214 Peônia & Apricot by O Boticário is a captivating Floral Fruity scent specially crafted for women. Introduced to the fragrance market in 2019, this exquisite perfume was skillfully created…
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Thaty Princess, crafted by renowned perfume house O Boticário, is an exquisite Floral Fruity fragrance tailored specifically for women. Introduced to the market in 2010, this scent was expertly developed…
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Zaad Arctic, a sophisticated fragrance for men, embodies an enchanting blend of woody and aromatic notes. Crafted by the renowned house of O Boticário, this exquisite scent was introduced to…
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Accordes by O Boticário is an exquisite perfume for women, expertly crafted by the talented perfumer Verônica Casanova. This floral woody musk fragrance is a harmonious blend that is sure…
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Céu de Baunilha, a creation by O Boticário, is an exquisite fragrance crafted specifically for women. Released in 2019, this scent embodies the essence of Amber Vanilla, offering a sensory…
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Verbena, created by the esteemed perfumer Magali Lara, is an exquisite Aromatic Green fragrance designed specifically for the sophisticated gentleman. This captivating scent was skillfully crafted and introduced to the…
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Eros, a fragrance for men by O Boticário, epitomizes the timeless allure of Citrus Aromatic scents. Introduced in 1982, Eros combines a harmonious blend of notes to create a captivating…
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Morango e Rosas Brancas, created by O Boticário, is an exquisite Floral Fruity fragrance designed for the sophisticated and discerning women of today. This captivating fragrance was introduced to the…
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214 Violeta & Sândalo, developed by O Boticário, is an exquisite Floral Woody Musk fragrance specifically designed for sophisticated women. This captivating fragrance was introduced to the market in 2019,…
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Ameixa Negra, crafted by the esteemed fragrance brand O Boticário, is a captivating scent that falls under the Floral Fruity Gourmand category, specifically designed for women. This exquisite fragrance made…
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Quasar Onix, developed by renowned perfumers Carmita Magalhães and Fabrice Pellegrin, is a sophisticated and captivating amber woody fragrance designed specifically for men. This exceptional scent was introduced to the…
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Cecita Blossom, a fragrance exclusively created for women, was expertly crafted by O Boticário. Introduced to the market in 2018, this floral scent is a testament to the brand’s dedication…
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Sensuelle Essence, created by renowned brand O Boticário, is a captivating Chypre Floral fragrance specially crafted for women. This exquisite scent made its grand entrance into the market during the…
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Dr. Botica Potion of Friendship by O Boticário is a captivating fragrance designed for both women and men. Introduced in 2018, this aromatic scent is crafted with meticulous attention to…
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Thaty, created by O Boticário, is an exquisite aromatic fragrance designed exclusively for women. This timeless fragrance made its debut in the year 1980, showcasing the remarkable expertise of perfumer…
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Zaad Go, created by the renowned perfumer Adilson Rato, is a remarkable Floral Woody Musk fragrance specifically designed for men. This unique scent was introduced to the market in 2019,…
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Introducing the sophisticated and captivating fragrance for men: The Blend Eau de Parfum by O Boticário. This exquisite fragrance, launched in 2019, was carefully crafted by the talented perfumers Adilson…
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Arbo Botanic, crafted by the renowned brand O Boticário, is a captivating aromatic fragrance designed specifically for men. This remarkable scent made its debut in 2021, and its creation can…
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Açaí by O Boticário is an exquisite Floral Fruity fragrance specifically designed for women. The fragrance was skillfully launched in the year 2018. The captivating top notes of Açaí encompass…
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Men by O Boticário is an exquisite fragrance designed specifically for men, belonging to the Woody Aromatic fragrance family. This remarkable scent was introduced in the year 2015, leaving a…
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Cuide-se Bem Rosa e Algodão by O Boticário is a delightful Floral fragrance designed specifically for the modern woman. This fragrance was thoughtfully crafted and introduced to the market in…
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Quasar Classic, created by O Boticário, is an exquisite Aromatic Fougere fragrance specifically designed for men. Its debut into the fragrance market took place in the year 1990, with its…
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