O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Classic by O Boticário is an exquisite fragrance designed for the sophisticated modern man. This timeless scent was initially introduced in 2008, captivating the senses with its unique composition. The…
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214 Orquídea Tropical by O Boticário is an exquisite floral fragrance exclusively designed for women. This elegant fragrance made its grand entrance into the market in 2020, leaving a lasting…
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Egeo Pina Blast by O Boticário is a truly captivating and modern fragrance designed specifically for men. Fresh and aromatic, this exotic scent delicately blends the finest notes to create…
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Styletto Elegance, created by the renowned brand O Boticário, is an exquisite Aromatic Fruity fragrance meticulously curated for the sophisticated gentleman. With a harmonious blend of carefully selected ingredients, this…
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Linked He by O Boticário is an extraordinary fragrance designed specifically for sophisticated gentlemen. Combining a perfect blend of exhilarating citrus aromas, this fragrance evokes a sense of elegance and…
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Crazy Feelings by O Boticário is an exquisite fragrance classified as an Amber Floral for women. It was initially introduced to the market in the year 1995. This enchanting scent…
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Coffee Duo Woman is a captivating Floral Fruity Gourmand fragrance specifically designed for the modern woman. It was introduced by O Boticário in the year 2018, demonstrating the brand’s commitment…
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Cuide-se Bem Nuvem by O Boticário is an exquisite fragrance curated exclusively for women. Introduced to the market in 2017, this masterpiece was skillfully crafted by the talented perfumer Carmita…
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Capricho Wish, created by the renowned brand O Boticário, is an exquisite scent that belongs to the Floral Fruity Gourmand family, specifically designed for women who seek a touch of…
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O Boticário’s Águas de Pitaya is a fragrance designed specifically for women, encompassing a delightful blend of floral and fruity notes. This enchanting creation from O Boticário was introduced in…
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Aroma & Terapia Calma na Alma by O Boticário is a refined floral fragrance designed for both women and men. This fragrance was introduced in 2021, capturing the essence of…
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Intense Cats, brought to you by the renowned brand O Boticário, presents a captivating olfactory experience with its Amber Floral fragrance specially designed for women. Making its debut in 2016,…
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Speed Man by O Boticário is an invigorating fragrance designed for the modern man. Combining a harmonious blend of citrus and aromatic notes, this scent is an impeccable choice for…
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Sir Seduction, a captivating fragrance from the renowned brand O Boticário, exudes an alluring woody essence designed for both women and men. This exquisite scent was introduced to the world…
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Acqua Fresca by O Boticário is a refreshing fragrance designed for women, brimming with invigorating citrus notes. Its debut took place in 1979, and the remarkable perfumer Maria Elisabeth Martins…
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Glamour Nuit, the exquisite fragrance for women, is a captivating blend of Chypre and Floral notes. Introduced to the world in 2013, Glamour Nuit was meticulously crafted by the renowned…
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Floratta Amor de Lavanda, crafted by the renowned perfumers Christelle Laprade and Fanny Grau, is a captivating floral fragrance designed exclusively for women. With its enchanting combination of scintillating notes,…
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Águas de Banho Bem-Vinda Primavera by O Boticário is an exquisite floral fragrance designed specifically for women. This enchanting scent was first introduced in 2015, captivating the senses with its…
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Love Lily, a captivating fragrance for women, was curated by the renowned perfumers Olivier Cresp and Harry Fremont, and introduced to the market in 2018 by O Boticário. This exquisite…
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My Love, created by O Boticário, encompasses the essence of an Amber Fougere fragrance designed specifically for women. An embodiment of elegance and timelessness, My Love was first introduced to…
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Elysée Succès by O Boticário is an exquisite Chypre fragrance specifically crafted for women. This alluring perfume made its debut in 2021 and was expertly developed by the renowned perfumer,…
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Acqua Que Alegria! by O Boticário is an exquisite fragrance designed for women, combining the delightful scents of floral, fruity, and gourmand elements. The top notes of Bergamot, Green Notes,…
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Nativa SPA Ameixa Senses by O Boticário is a captivating fragrance designed for women who appreciate the delicate fusion of florals, fruits, and gourmand notes. Introduced to the market in…
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Elysée Blanc, a fragrance for women launched in 2019 by O Boticário, exudes an enticing blend of Chypre Fruity notes. Crafted by the talented perfumers Napoleão Bastos and Verônica Casanova,…
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Capricho Night by O Boticário is a sophisticated and charming Floral Fruity fragrance specially designed for women who appreciate elegance and distinction. Delicately crafted, the top notes of Black Currant,…
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The exquisite fragrance known as 214 Spicy Wood by O Boticário is a captivating and refined scent tailored for the discerning woman. Introduced in the year 2019, this amber woody…
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Águas de Ameixa, created by the renowned brand O Boticário, is an exquisite fragrance that falls under the Floral Fruity category, designed specifically for women. This remarkable scent was first…
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Floratta Cerejeira em Flor, crafted by renowned brand O Boticário, is an exquisite Amber Floral scent specially created for sophisticated women. Introduced to the market in 2013, this fragrance offers…
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Zaad Expedition, a captivating creation by O Boticário, unveils a distinctive olfactory journey through its woody aromatic composition tailored for the modern man. This recently launched fragrance is the embodiment…
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Mamie Bella, created by renowned perfumer O Boticário, is a captivating Floral Fruity fragrance specifically designed for women. This exquisite scent harmoniously blends a variety of top notes, including Mandarin…
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