O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Acqua Sonhos, created by O Boticário, is an exquisite fragrance suitable for both women and men. Combining floral and green elements, this scent is a true delight for the senses.…
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Cuide-se Bem Castanhita by O Boticário is an exquisite Amber Floral fragrance tailored for women. Its introduction to the market came in 2018, enchanting perfume enthusiasts with its remarkable composition.…
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Floratta L’Amore, created by O Boticário, is an invigorating citrus fragrance designed specifically for women. This captivating fragrance was first introduced to the market in 2018 and was expertly formulated…
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Xtreme Xplosion, created by the skilled nose of Maria Tereza Belotti, is an exceptional Woody Spicy fragrance for the modern man. Introduced in 2011 by O Boticário, this captivating scent…
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Acqua Vanilla, a captivating fragrance for women brought to you by O Boticário, embodies the essence of Amber Vanilla. Its introduction to the market took place in 2011, presenting a…
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Coffe Lucky Man by O Boticário is an exquisite aromatic fragrance designed specifically for men. Introduced in 2021, this fragrance boasts a unique and captivating blend, expertly crafted by the…
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Myriad Celebrare, created by renowned perfumer Hernán Figoli, is an exquisite Floral Fruity Gourmand fragrance designed exclusively for sophisticated women. Launched in 2008 by O Boticário, this captivating scent epitomizes…
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Zaad Santal, a remarkable creation by O Boticário, embodies a captivating woody fragrance tailored for the modern man. Introduced in 2021, Zaad Santal is a testament to the visionary expertise…
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Men 2021 by O Boticário is an invigorating fragrance crafted exclusively for men. This exceptional scent was introduced to the market in 2021, captivating the senses with its aromatic composition.…
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Ameixa, created by the renowned fragrance brand O Boticário, is an exquisite amber fragrance specially designed for the modern woman. Bursting onto the scene in 2018, Ameixa captivates the senses…
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Floratta in Lilac, a creation by renowned perfume house O Boticário, is an exquisite floral fragrance tailored for the sophisticated woman. Embodied in this enchanting scent is a composition that…
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Egeo, created by O Boticário, is a sophisticated and timeless fragrance designed specifically for men. Introduced to the market in 2002, Egeo combines the expertise of master perfumer Thierry Bessard.…
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The B. Universe Collection by O Boticário is an exquisite Floral Woody Musk fragrance tailored specifically for women. It made its debut in 2015, captivating fragrance enthusiasts with its distinct…
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Unforgettable Spring Love (Inesquecivel Primavera de Amor) by O Boticário is a captivating Floral Fruity fragrance designed for the modern woman. This enchanting scent was introduced in 2013, offering a…
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Botica 214 Wood & Vetiver by O Boticário is an exquisite Chypre fragrance designed specifically for sophisticated gentlemen. This remarkable scent was introduced to the market in 2020.
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Myriad, created by O Boticário, is a captivating Floral Fruity fragrance designed specifically for women. This exquisite perfume unveils a symphony of scents that embody femininity at its finest. The…
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Linda Brasil by O Boticário is an elegantly floral fragrance created specifically for women. It was initially introduced to the market in the year 2005. The mastermind behind this captivating…
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Make B. Barbie Edition by O Boticário is a captivating Floral Woody Musk fragrance designed exclusively for women. Launched in 2016, this exquisite fragrance showcases intricate notes that create a…
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Acqua Bebê by O Boticário is a captivating Floral Green fragrance designed for both women and men. Its exquisite composition starts with a harmonious blend of Lavender, Neroli, Mandarin Orange,…
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Nativa SPA Verbena Senses by O Boticário is an exquisite Floral Green fragrance crafted for women. Its launch in 2012 marked the artistry of perfumer Cláudio de Deus. This fragrance…
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Floratta Sapphire by O Boticário is an exquisite fragrance that encompasses the essence of femininity. Launched in 2010, its masterful creation can be credited to esteemed perfumers Veronica Casanova and…
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L’eau de Lily, created by O Boticário, is an exquisite floral fragrance specially designed for women. This captivating scent was introduced to the market in 2021, showcasing the remarkable artistry…
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Goldie, created by the prestigious brand O Boticário, is a sophisticated Floral Fruity fragrance specifically designed for the modern woman. First introduced in 1987, Goldie has stood the test of…
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Arbo Female, crafted by O Boticário, is a captivating fragrance specially created for women. Imbued with the essence of Floral Green, it exudes an enchanting aura that is both elegant…
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Capricho Connecting by O Boticário is an exquisite fragrance that has been specially crafted for women. This luxurious scent was introduced to the market in the year 2020, captivating the…
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Águas Terapia do Caviar by O Boticário is a sophisticated Citrus Aromatic fragrance designed exclusively for women. This exquisite fragrance was gracefully introduced to the market in 2017, captivating perfume…
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Lily Splash, an exquisite creation by the renowned brand O Boticário, is a floral fragrance designed exclusively for women. This enchanting fragrance was introduced to the world in 2021, captivating…
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Thaty Princess Happy by O Boticário is a scent catered specifically for women, falling into the category of Floral Fruity Gourmand fragrances. Its release took place in 2012, capturing the…
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Tarsila, a fragrance by the prestigious brand O Boticário, embodies the essence of femininity with its Floral Fruity composition. This exquisite scent was introduced to the market in 2002, and…
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Capricho Loving by O Boticário is an exquisite floral fruity gourmand fragrance crafted exclusively for sophisticated women. This alluring scent was introduced to the world in 2020, captivating hearts with…
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