O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Egeo Dolce Colors by O Boticário is an exquisite Amber Floral fragrance designed specifically for women. This captivating fragrance was first introduced to the market in 2021, showcasing O Boticário’s…
Read More
Pleasure Shot, created by the esteemed fragrance house O Boticário, offers a captivating and versatile scent experience suitable for both women and men. Introduced in 2021, this exquisite fragrance was…
Read More
Acqua Maçã do Amor, crafted by O Boticário, is an exquisite fragrance for women, belonging to the Floral Fruity Gourmand family. Introduced in 2010, this perfume captures the essence of…
Read More
214 White Neroli is an exquisite floral fragrance meticulously crafted for women by the renowned brand O Boticário. With its elegant and sophisticated scent, this fragrance was introduced to the…
Read More
Capricho Hello Stars by O Boticário is an exquisite fragrance tailored for women, boasting a delightful blend of floral and fruity notes. This captivating scent made its debut in 2021,…
Read More
Lily Eau de Parfum 2021, created by O Boticário, is an exquisite fragrance designed specifically for women who appreciate floral scents. It made its debut in the year 2021, capturing…
Read More
Lily Eau de Parfum, produced by O Boticário, is a luxurious and captivating floral fragrance designed exclusively for women. The fragrance was introduced to the market in 2017, representing a…
Read More
Thaty Kiss by O Boticário is an enchanting Floral Fruity fragrance, specifically crafted for women. This timeless scent made its debut in 2009 under the expertise of the nose behind…
Read More
Horizonte by O Boticário is an exquisite Aromatic Fougere fragrance tailored specifically for the modern man. Its introduction to the market took place in 2020, boasting an expertly crafted blend…
Read More
Linda Miami Sunset by O Boticário is an exquisite fragrance for women that embodies the warm and alluring appeal of the Miami sunset. Crafted with utmost artistry, this scent was…
Read More
Lily Le Parfum, crafted by O Boticário, embodies a captivating floral aroma tailored for the modern woman. This exquisite fragrance is a recent addition to the collection, having made its…
Read More
Malbec Noir Intenso, crafted by the renowned brand O Boticário, is an exquisite Aromatic Fougere fragrance designed exclusively for the modern gentleman. This remarkable creation made its debut in 2017,…
Read More
Egeo by O Boticário embodies a delightful Floral Fruity fragrance designed for the sophisticated woman. The scent opens with a captivating blend of Red Berries, Green Notes, Bamboo Leaf, Bergamot,…
Read More
Baunilha Real by O Boticário is an exquisite fragrance for women that encompasses the alluring essence of amber and vanilla. This captivating scent was introduced to the world in 2019…
Read More
Egeo Bomb Purple, created by O Boticário, is an alluring fragrance specifically designed for women. This exquisite scent was introduced to the market in 2019, captivating women worldwide with its…
Read More
The Blend Bourbon, a captivating fragrance for men, is a refined blend of amber and spice. Introduced in 2019, this fragrance embodies sophistication and masculine allure. Crafted by the talented…
Read More
Acqua Lavanda Sedução by O Boticário is an exquisite fragrance designed specifically for women. This Floral Green composition opens with a refreshing blend of Lavender, Cardamom, and Mandarin Orange, creating…
Read More
Coffee Man Passione is an exquisite Amber Spicy fragrance specially designed for men by O Boticário. This luxurious fragrance was first introduced in 2013, boasting a captivating blend meticulously crafted…
Read More
Zaad, a fragrance for men introduced by O Boticário, exhibits a distinctive Woody Aromatic composition. This captivating fragrance was first unveiled in 2006, with Thierry Bessard skillfully crafting its composition.…
Read More
Ginseng & Cafeína by O Boticário is an exquisite Aromatic Spicy fragrance exclusively designed for women. This captivating scent is a recent addition to the fragrance collection, being introduced in…
Read More
Malbec Bleu, crafted by the esteemed perfumers Alberto Morillas and Adilson Rato, is an exquisite Aromatic Fougere fragrance designed exclusively for the sophisticated modern man. Introduced in 2021, this captivating…
Read More
Linda Irresistível, created by O Boticário, is an exquisite Amber Floral fragrance designed specifically for women. Combining timeless elegance with a contemporary twist, this new perfume is a true masterpiece.…
Read More
Lily Lumière by O Boticário is an exquisite Amber Floral fragrance crafted exclusively for women. This sensational fragrance is a recent addition to the brand’s remarkable collection. Its captivating essence…
Read More
Petit Sophie Jeans, created by the prestigious brand O Boticário, is a captivating fragrance designed for the modern woman who appreciates the beauty of floral scents.
Read More
Petit Sophie Fantasy by O Boticário embodies a delightful floral fragrance designed exclusively for women.
Read More
Egeo Dolce by O Boticário is an exquisite Woody Spicy fragrance designed specifically for men. Introduced to the market in 2007, this fragrance was meticulously crafted by the renowned perfumer…
Read More
Crazy Choices by O Boticário is an exquisite fragrance curated specifically for women. This exceptional perfume, introduced in the year 2020, embodies the harmonious blend of Amber Vanilla notes. Opening…
Read More
Egeo Seduza, crafted by renowned fragrance brand O Boticário, is a captivating Floral Fruity Gourmand scent designed to allure both women and men. This exquisite fragrance made its debut in…
Read More
The fragrance 214 Tuberosa Bouquet by O Boticário is a delightful floral scent designed specifically for women. Its unique composition and captivating aroma make it a desirable choice for those…
Read More
Glamour Secrets Black by O Boticário is an exquisite Floral Fruity Gourmand fragrance specifically crafted for women. This entrancing scent made its debut in the year 2010, under the skilled…
Read More