O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Forest Wind by O Boticário is an exquisite Chypre fragrance designed for both women and men. This captivating scent was introduced to the market in 2021, showcasing the brilliant talent…
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Duo Malbec Nebbiolo by O Boticário is an exquisite Amber Spicy fragrance designed for men. This sophisticated scent was initially introduced to the market in 2011. The skilled perfumer Napoleão…
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Zaad Exclusive, crafted by O Boticário, is an exquisite amber woody fragrance designed for the discerning gentlemen. This distinctive scent made its debut in 2012 and was skillfully created by…
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Malbec Noir Intenso by O Boticário is an exquisite fragrance crafted for the sophisticated modern man. Launched in 2017, it captivates with its aromatic fougere composition and alluring notes, creating…
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Floratta in Rose Amour, created by O Boticário, is an exceptional Amber Floral fragrance tailored specifically for women. This exquisite scent was unveiled in 2011, setting a new standard for…
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Malbec Ultra Bleu, created by renowned fragrance brand O Boticário, is an exquisite fragrance in the Woody Aromatic category, specifically designed for today’s modern man. Introduced to the market in…
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Acqua Lavanda Sedução, brought to you by esteemed brand O Boticário, presents a captivating Floral Green fragrance curated exclusively for women. This exceptional scent opens with an enchanting blend of…
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Lily Lumière, a captivating fragrance for women, is carefully curated by O Boticário. This recent addition to their collection was unveiled in the year 2022. At its core, Lily Lumière…
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Quasar Oxygen, created by O Boticário, is an exquisite fragrance designed specifically for men. Boasting a harmonious blend of Aromatic and Spicy notes, this scent is truly captivating. The top…
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Águas de Baobá e Tamanu by O Boticário is an exquisite Floral Fruity fragrance specially curated for women. This enchanting perfume was introduced to the market in the year 2014,…
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Insensatez, created by renowned perfumer Louis Truc for fragrance brand O Boticário, is an exquisite Floral Fruity scent that appeals to both women and men. Introduced to the market in…
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Egeo Dolce, a feminine fragrance from the esteemed brand O Boticário, is classified as a Floral Fruity Gourmand scent. Introduced in the year 2007, this captivating fragrance was created by…
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Xtreme by O Boticário is an exquisite Aromatic Aquatic fragrance designed exclusively for men. The fragrance opens with invigorating top notes of Green Notes, Grapefruit, Amalfi Lemon, Pineapple, and Bergamot,…
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Intense Spell, a captivating fragrance by O Boticário, is designed to exude a sense of timeless elegance and allure, suitable for both women and men. This captivating fragrance made its…
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Dr. Botica Poção da Aventura by O Boticário is a captivating fragrance that appeals to both women and men. Introduced in 2021, this Floral Fruity scent is a delightful blend…
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Morango Ruby, created by O Boticário, is an exquisite Chypre Fruity scent tailored for women who appreciate elegance and sophistication. With its recent introduction in 2022, Morango Ruby captivates the…
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Egeo Seduza by O Boticário represents a captivating blend of Floral, Fruity, and Gourmand fragrances designed for both women and men. This exquisite fragrance was first introduced in 2015, offering…
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Dimitri On the Rocks by O Boticário is an exquisite fragrance designed for the sophisticated man. Introduced in 2012, this aromatic scent captivates with its carefully crafted blend of high-quality…
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Glamour Secrets Black, crafted by O Boticário, introduces a captivating Floral Fruity Gourmand scent designed exclusively for women. This exquisite fragrance made its debut in 2010, revealing a mesmerizing composition…
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Make B. Gold by O Boticário is an exquisite fragrance crafted specifically for women. Introduced in 2021, this scent embodies the perfect harmony between amber and floral notes. Opening with…
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Aroma & Terapia Energia Pro Dia by O Boticário is a captivating Floral Fruity fragrance designed for both women and men. Launched in 2021, this fragrance was skillfully crafted by…
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Crystal Essence, a sophisticated floral fragrance for women, made its debut in 2010, brought to life by the talented nose of Alienor Massenet. This exquisite perfume captures the essence of…
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Myriad Celebrare, an exquisite creation by O Boticário, is a truly captivating floral fruity gourmand fragrance specially designed for women. Its enchanting aroma was introduced to the world in 2008,…
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Zaad Santal, crafted by O Boticário, is an exceptional fragrance designed specifically for men. Introduced in 2021, Zaad Santal is the brainchild of accomplished perfumers Christian Alori and Natasha Côté.…
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Linda Lindinha by O Boticário is an exquisite Floral Fruity fragrance specifically designed for women. Its enchanting blend was first introduced to the market in 2013, with renowned perfumer Alexandre…
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Karité by O Boticário embodies the essence of femininity, making it a delightful and captivating floral fragrance designed exclusively for women. This exquisite fragrance was first introduced to the world…
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Arbo Intenso by O Boticário is a captivating Aromatic Fougere fragrance meticulously crafted for the discerning modern man. This exciting scent has recently been introduced to the market, making it…
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Men 2021, crafted by O Boticário, is an exquisite aromatic fragrance designed exclusively for men. This exceptional scent made its debut in 2021, encapsulating the essence of modern masculinity. The…
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Daring Chic, created by the renowned fragrance house O Boticário, presents a mesmerizing Chypre blend tailored for both women and men. Introduced in 2022, this fragrance is a breath of…
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Sensuelle Essence by O Boticário is an elegant Chypre Floral fragrance designed exclusively for women. This captivating perfume was introduced to the market in the early 2000s, captivating the senses…
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