O Boticário, derived from the term “The Apothecary” in ancient Portuguese, is a prominent Brazilian cosmetics company. It holds the position as the second-largest cosmetics enterprise in the country and solidifies its standing as the largest cosmetics franchise globally. With a strong presence of over 2,000 stores solely in Brazil, complemented by 438 points of sale in Japan and multiple stores throughout South America, Central America, and global points of sale, O Boticário has achieved remarkable expansion.
Originating as a singular pharmacy in Curitiba in 1977, O Boticário embarked on a journey that led to impressive milestones. The brand introduced its inaugural fragrance, Acqua Fresca, in 1979, marking a pivotal moment in its history. By 1980, the first franchise in Brasilia was established, followed by the opening of the company’s maiden factory in 1982. Displaying impressive growth, O Boticário had a network of over 500 stores by 1985, expanding its operations to Portugal in 1986. Today, the company employs approximately 12,000 individuals across its corporate offices, factories, and franchising networks.
O Boticário boasts an extensive range of nearly 500 products encompassing body care, skin care, sun protection, cosmetics, deodorizing colognes, deodorants, soaps, and shampoos. The company takes pride in incorporating regional plants and botanical essences into many of its offerings, utilizing ingredients such as açaí, cupuaçu, carnaúba, guaraná, cashew, and passion flower. Additionally, O Boticário utilizes gums extracted from algae and vegetable extracts like arnica and urucum. Fostering philanthropic and conservationist interests, the company established the O Boticário Nature Protection Foundation in 1990. As a nonprofit organization, it has actively sponsored numerous conservationist projects, dedicated to research, education, and safeguarding endangered species. The Foundation also supports the “Natural Areas Protection Program,” with its efforts primarily focused on preserving the Atlantic Rainforest in the state of Paraná, where the company originated.
In 2006, O Boticário embraced innovation by introducing Lily Essence, marking the brand’s first eau de parfum. Prior to this milestone, O Boticário primarily offered light and refreshing colognes and EDT’s. Presently, the brand’s fragrance base encompasses an impressive collection of 509 perfumes. Ranging from the earliest edition created in 1979 to the most recent release in 2023, O Boticário fragrances exemplify the brand’s commitment to quality and diversity.
Throughout its history, O Boticário has collaborated with esteemed perfumers, including Adilson Rato, Verônica Kato, Francisca Perez Areias, Sonia Constant, Olivier Paget, Alienor Massenet, Maria Tereza Belotti, Georges Veyret, Verônica Casanova, Emilie Bevierre-Coppermann, Antonio Amador, Gabriela Maldonado, Marie Salamagne, Evelyne Boulanger, Carmita Magalhaes, Joachim Correl, Philippe Roques, Maria Elisabeth Martins de Oliveira, Natalie Gracia-Cetto, Carlos Benaim, Frank Voelkl, Vicent Schaller, Marion Costero, Leandro Petit, Nathalie Lorson, Leonardo Lucheze, Hernan Fígoli, Jean Claude Delville, Harry Fremont, Jezabel Praz, Susan Ruocco, Clito Hoedicke, Eurico Mazzini, Caroline Sabas, Quentin Bisch, Christelle Laprade, Leslie Gauthier, Nicolas Beaulieu, Christian Alori, Napoleão Bastos, Natasha Côté, Richard Herpin, Magali Lara, Carmita Magalhães, Benjamin Belizon, Fanny Grau, Marilia Zavisas Duarte, Thierry Bessard, Christophe Raynaud, Ilias Ermenidis, Vincent Schaller, Rafael Marano, David Apel, Philippe Paparella-Paris, Hernán Figoli, Maurice Roucel, Isaac Sinclair, Pierre-Constantin Guéros, Jacques Huclier, Chiaki Nomura, Thierry Lecoule, Alexandra Carlin, Hernan Edmundo Figoli, Jean-Marc Chaillan, Sophia Grojsman, Carlos Viñals, Dominique Ropion, Veronica Casanova, Sophie Labbe, Alberto Morillas, Olivier Pescheux, Olivier Polge, Louis Truc, Firmenich, Nathalie Benareau, Yves Cassar, Loc Dong, Olivier Cresp, Clement Gavarry, Jacques Cavallier, Cláudio de Deus, Alexandre Carly, Marypierre Julien, Veronique Nyberg, Hernan Figoli, Pascal Gaurin, Francisco Marano, Fabienne Coupaye, Pierre Negrin, Fabrice Pellegrin, Hamid Merati-Kashani, Paulo Cesar Fonseca, Christiane Plos, Povo Carioca, Sophie Truitard, Ralf Schwieger, Jean-Pierre Bethouart, Michel Armand, Jean-Charles Niel, and Thierry Dessard, who have all contributed their expertise to O Boticário’s olfactory creations.
Aroma & Terapia Energia Pro Dia, created by renowned perfumer Leonardo Lucheze, is an exquisite Floral Fruity fragrance designed for both women and men. This captivating scent was introduced to…
Read More
Linda na Dança by O Boticário is an exquisite Amber Floral fragrance designed for women. This remarkable scent made its debut in 2014, crafted by the renowned perfumer Jacques Cavallier.…
Read More
Cuide-se Bem Deleite Delight by O Boticário is a gender-neutral fragrance that exudes both elegance and allure. With its enticing blend of amber and vanilla, this scent captivates both women…
Read More
Vetiver Brasil by O Boticário is an exquisite fragrance designed specifically for men, falling under the Woody Aromatic category. It opens with a refreshing burst of Amalfi Lemon, Tarragon, Bergamot,…
Read More
Galbe, a fragrance for men by O Boticário, is an exquisite blend of aromatic and spicy notes. Introduced to the market in the year 2000, Galbe boasts a captivating composition.…
Read More
Daring Chic, a captivating fragrance by O Boticário, exudes an aura of sophistication and allure for both women and men. Introduced in 2022, this fragrance represents a remarkable addition to…
Read More
Quasar Next Wakanda Forever, created by the esteemed brand O Boticário, exudes an invigorating and masculine scent. This fragrance belongs to the aromatic fougere olfactory family, making it a delightful…
Read More
Fresh Season by O Boticário is an invigorating fragrance designed for both women and men. Introduced in 2021, this captivating scent is the brainchild of esteemed perfumer Adilson Rato. With…
Read More
Free Hugs by O Boticário is an elegant Chypre fragrance crafted specifically for women. This exquisite scent made its debut in the year 2020. Opening with a captivating blend of…
Read More
One of Us, a fragrance brought to you by O Boticário, presents a refreshing and aromatic experience designed for women. Introduced into the market in 1997, this fragrance has become…
Read More
Spulókis Colônia, created by O Boticário, is an exquisite fragrance tailored specifically for men. With its launch in 2012, this scent has mesmerized the senses of discerning individuals. The top…
Read More
Samurai, a captivating fragrance for men introduced by O Boticário, belongs to the Chypre scent family. This remarkable fragrance made its debut in the dynamic decade of the 1980s.
Read More
Elysée, a fragrance for women, is an exquisite floral scent offered by O Boticário. Introduced in 1997, this timeless fragrance has captivated the senses of countless individuals. The top notes…
Read More
Egeo Provoke Woman, created by O Boticário, is an exquisite Floral Fruity fragrance designed exclusively for women. This captivating scent was introduced to the market in the year 2012. The…
Read More
Sophie Like, created by O Boticário, is an exquisite fragrance designed exclusively for women. This aromatic masterpiece was introduced to the world in 2018, captivating the senses with its remarkable…
Read More
Accordes Lumiere Gold, created by O Boticário, is an exquisite Floral Fruity fragrance designed specifically for women. This refined scent made its debut in 2011, with talented perfumer Evelyne Boulanger…
Read More
Glamour Gold Glam, created by Adilson Rato for O Boticário, is an exquisite Amber Floral fragrance designed exclusively for women. Released in 2022, this fragrance represents a vibrant addition to…
Read More
Floratta Simple Love by O Boticário is an exquisite Chypre Floral fragrance crafted exclusively for women. This elegantly designed scent made its grand debut in 2021, leaving a lasting impression…
Read More
Cecita, brought to you by O Boticário, is an exquisite Floral Fruity fragrance exclusively designed for sophisticated women. With its debut in 1983, Cecita has become a timeless classic in…
Read More
Arbo Ocean, a fragrance for men created by O Boticário, exudes a sophisticated blend of woody and aromatic notes. This exceptional scent was first introduced in 2016, captivating the senses…
Read More
Águas de Lavanda & Lima da Pérsia, created by the renowned brand O Boticário, is an exquisite Citrus Aromatic scent specially designed for women. This distinctive fragrance made its debut…
Read More
Ma Chérie Star, crafted by O Boticário, is an exquisite Floral Fruity fragrance designed exclusively for women. This remarkable scent made its debut in 1998, captivating the senses of women…
Read More
Caviar by O Boticário represents an exquisite amber floral fragrance designed exclusively for women. This remarkable scent made its debut in 2017, showcasing the expertise of perfumer Magali Lara. The…
Read More
Connexion Woods by O Boticário is a sophisticated fragrance for men with a woody and aromatic character. The fragrance opens with a refreshing blend of Virginia Cedar, Amalfi Lemon, Bergamot,…
Read More
Arbo, created by the renowned Carlos Benaim, is a distinguished Woody Aromatic fragrance curated exclusively for men. This exceptional scent was first introduced to the world in 2002 by O…
Read More
Delights of a Passionate Encounter (Delicias de Um Encontro Apaixonante) is a captivating Floral Fruity fragrance exclusively designed for women by O Boticário. This enchanting scent was first introduced in…
Read More
Acqua di Colonia Floral, crafted by O Boticário, is an exquisite floral fragrance designed to captivate women. With its carefully curated blend of top notes, including Water Lily, Bergamot, Mandarin…
Read More
The Body Splash Floratta Rose, created by O Boticário, is an exquisite floral fragrance tailored specifically for women. It made its debut in 2021, captivating the senses with its delightful…
Read More
Intense by O Boticário presents an exquisite Amber Floral fragrance designed specifically for women. This captivating scent was first unveiled in 2015, showcasing the exceptional craftsmanship and creativity of its…
Read More
214 White Néroli, a Floral fragrance for women, was introduced by O Boticário in 2019. This exquisite scent was expertly crafted by perfumer Alienor Massenet.
Read More