Mezh is a distinguished brand that specializes in a wide variety of fragrances. With a strong commitment to crafting exceptional products, the brand harnesses cutting-edge technologies sourced from Europe and the Middle East. The name “Mezh” is a harmonious fusion of the founder and creator’s first and last name: Mehdi Azhdari. Symbolizing Azhdari’s personal values and perspectives, the brand name also conveys a powerful message of gender equality through its deconstruction of traditional gender norms. Established by Azhdari in 2020, Mezh has its roots in Tehran, where the founder was born. Combining his educational background with a creative and imaginative mindset, Azhdari embarked on a quest to establish a brand that could truly encapsulate his emotions and beliefs. Throughout this journey, Azhdari enlisted the expertise of professional Iranian consultants to help refine the initial concept. Mezh, for Azhdari, represents not only his existence, but also his continuous growth and evolution, mirroring his unique style and spirit. The fragrances crafted by Mezh transcend mere products; they are created to evoke profound experiences and emotions. MEZH, a renowned designer, showcases a captivating collection of three perfumes. The fragrance brand made its debut in 2019 and has since launched its latest addition in 2021. The exceptional scents from MEZH owe their creation to the skillful collaboration between perfumers Mehdi Azhdari, Amir Fadavian, and Sadroddin Saadat Niaki.