Hugo Boss AG is a renowned German fashion and lifestyle house that was established in 1924 by Hugo Boss. Since its inception in Metzingen, the company has grown and continues to operate from its roots today. It offers a diverse range of fashion lines and accessories under two core brands, namely Hugo and Boss.

The Boss brand encompasses several distinct lines, including Boss Black, which boasts modern classic clothing and a comprehensive selection of products. Boss Orange, on the other hand, embraces a more unique and Bohemian style. For those seeking high-end menswear, Boss Selection is the go-to line, while Boss Green focuses on sports and active wear.

The Hugo brand, renowned for its fashion-forward and European-influenced styles, caters to individuals who appreciate cutting-edge designs.

In addition to its fashion offerings, Hugo Boss collaborates with Proctor & Gamble Prestige to produce exquisite fragrances. Both the Boss and Hugo brands offer a range of fragrances for men and women. The first men’s fragrance, Boss Number One, was launched in 1985, and since then, designer Hugo Boss has developed an impressive collection of 129 perfumes. The fragrance base spans from 1985 to the most recent addition in 2023.

Collaborating with esteemed perfumers such as Ursula Wandel, Pierre Wargnye, and Alain Astori, among others, Hugo Boss ensures that its fragrances embody sophistication and artistry. The expertise of these perfumers contributes to the creation of captivating scents that cater to diverse preferences.

With a rich history and a commitment to excellence, Hugo Boss AG continues to be a prominent force in the fashion industry, offering impeccable fashion lines and fragrances that appeal to individuals who appreciate quality and style.