Fulton & Roark is an esteemed brand that specializes in the creation of premium grooming products tailored specifically to the needs and preferences of men. Established by Kevin Keller and Allen Shafer in 2012, the company firmly believes in enhancing the grooming experience by offering superior, high-quality products that simplify and augment a man’s daily routine.

At Fulton & Roark, a commitment to excellence goes beyond using only top-notch ingredients. The brand recognizes that true value lies in products that not only boast quality, but also deliver a sense of enjoyment, convenience, and tangible benefits. Consequently, if a product fails to meet these standards, Fulton & Roark simply disregards its worthiness. Each product is meticulously fashioned to cater to the intricate nuances that shape the lives of men, from the precise dimensions of trouser pockets to the demands of international travelers, and even the available space around a bathroom sink.

Originally launching with a range of solid colognes seamlessly integrated into everyday life, Fulton & Roark has steadily broadened its horizons to incorporate soaps and shaving products, all of which strive to transform the grooming process into a delightful experience. The solid colognes specifically comprise a combination of essential oils and premium fragrance ingredients, thoughtfully packaged in durable metal containers that effortlessly fit into gym bags, pockets, or carry-on luggage.

As a distinguished fragrance brand, Fulton & Roark proudly offers a repertoire of 12 captivating perfumes within its fragrance base. The first fragrance was introduced in 2013, and the latest addition to their collection was introduced in 2022, showcasing their continuous commitment to innovation and delivering an array of exquisite scents to discerning customers.