Fair Parfum, a French niche brand, has a rich history dating back to its original founding in 1888 and then being revived in 2020. The brand’s mission is rooted in the guiding principles of its founder, Francis Charrier, emphasizing fairness in all aspects of its operations. Fair Parfum stands firmly by its commitment to fairness by ensuring competitive salaries for its employees that exceed market standards. Furthermore, the brand demonstrates fairness in its dealings with suppliers and exhibits a strong dedication to the environment, utilizing recyclable materials and sustainable ingredients. Moreover, Fair Parfum takes a resolute stance against animal testing, maintaining a zero tolerance policy.

As Fair Parfum embarks on its first online collection launch, it extends its commitment to fairness to its customers. By bypassing traditional distributors and retailers, the brand ensures a direct and fair relationship with its clientele. Through the valuable contributions of Le Club members, who actively participate in the design process of the brand’s signature scents, Fair Parfum offers a premium perfume at a fair price.

Fair Parfum has embraced its new chapter as a fragrance brand, and since its relaunch in 2020, it has introduced four captivating perfumes to its fragrance base. Each fragrance embodies the brand’s dedication to quality and fairness, reflecting the brand’s commitment to delight and inspire its discerning customers.