Bella Freud stands as a prominent figure in the fashion industry, having gained recognition as one of Britain’s leading fashion designers. Since the establishment of her label in 1990, Bella Freud’s creations, particularly her enchanting sweaters and trendy ‘It’ knits, adorned with iconic word designs, have become highly coveted among the world’s most fashionable women. In addition to her impressive fashion line, Bella Freud has ventured into the fragrance market, introducing six captivating perfumes into our fragrance base. As a relatively new fragrance brand, Bella Freud’s earliest edition was introduced in 2014, with the latest addition launching in 2017. These alluring fragrances were skillfully crafted through collaborations with esteemed perfumers such as Azzi Glasser, Christian Provenzano, and Beverley Bayne.